The Market: The marketplace for lacquerware in Japan appears to have matured, With all the output continual at 500,000 pieces a yr. Nakamura did pretty much no small business outside of Japan. Even so, early in 1960, in the event the American desire in Japanese products began to improve, Nakamura been given two features
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The first present was in the Nationwide China Enterprise. It absolutely was the largest maker of good quality dinnerware from the U.S., with their “Rose and Crown” brand accounting for almost thirty% of complete profits. They were prepared to provide a company order for three several years for annual buys of 400,000 sets of lacquer dinnerware, shipped in Japan and at five% over just what the Japanese jobbers paid.
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